Job Details

Digital Marketing Manager

Experience

Minimum 4 Year

Employee type

Full Time

Offer Salary

Negotiable

Job Description

We are looking for a strategic and creative Digital Marketing Manager to lead all digital marketing efforts across various online channels. The ideal candidate will be responsible for developing, implementing, tracking, and optimizing our digital campaigns to drive brand awareness, traffic, and conversions.

Responsibilities

Develop and execute digital marketing strategies to achieve business goals. Manage and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other relevant platforms. Oversee SEO and SEM efforts to improve website ranking and organic visibility. Manage website content, updates, and analytics (using tools like Google Analytics, Search Console, etc.). Plan and execute email marketing, remarketing, and automation campaigns. Lead social media marketing strategy — content planning, community management, and performance tracking. Collaborate with design and content teams to create engaging digital materials (banners, videos, posts, etc.). Monitor, analyze, and report on key performance indicators (KPIs) and ROI of all digital activities. Stay up-to-date with digital trends, algorithm changes, and emerging technologies. Manage digital marketing budgets and ensure effective cost control.

Qualification
Bachelor’s degree in Marketing, Business Administration, or a related field. Minimum 3–5 years of experience in digital marketing or a similar role. Strong knowledge of SEO, SEM, Google Ads, Facebook Ads Manager, Google Analytics, and Email Marketing tools. Hands-on experience with content management systems (CMS) such as WordPress. Excellent analytical, organizational, and communication skills. Creative thinker with the ability to manage multiple projects simultaneously.
Skill & Experience
Experience with marketing automation platforms (e.g., HubSpot, Mailchimp, Zoho Campaigns). Knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite). Basic understanding of HTML, CSS, and web analytics tools.
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